01 / 08
Hero
woof!

Custom solutions for

Your guests stay one night. Most hotels never speak to them again. We build the systems that change that.

Built by a 20-year hospitality operator

What your hotel loses every single week.

Every hotel we talk to has the same invisible leaks. Commission you keep paying. Guests you never hear from again. Reviews that never get asked for. Data scattered across three systems that nobody has time to pull together.

SIG: COMMISSION

The OTA commission you keep paying

A guest books through an OTA. You pay 18 percent. They check out happy. Six months later they book through the OTA again and you pay the 18 percent again. They were your guest. You just never gave them a reason to come back direct.

SIG: SILENT

The pre-arrival window sits empty

Between booking confirmation and arrival, your guest hears nothing. No upgrade offer. No restaurant recommendation. No breakfast upsell. That window is worth money. Right now it is worth nothing.

SIG: INVISIBLE

The review that never gets asked for

Your guest had a great stay. They meant to leave a review. Life got in the way. A competitor with worse rooms is outranking you on Google because they ask every single guest, automatically, at exactly the right moment.

SIG: DISCONNECTED

The data you cannot see

RevPAR in one system. F&B in another. Accounting in a third. Every Monday morning someone is building a spreadsheet to make sense of the week. Decisions made on instinct because the numbers are too hard to pull together.

Your hotel, running properly.

Four systems that work in the background while your team focuses on the people in front of them. Each one built custom around how your operation actually works.

PRE-ARRIVAL

Guest journey from booking to arrival

Welcome message the day they book. Upgrade offer three days before. Directions the night before. Room ready notification on the morning. All automated.

> ponzu guest.prearrive
  arrival: 3 days
  upsell: early_checkin offered
  status: guest_engaged
POST-STAY

Review capture and feedback routing

Happy guests go to your Google review page. Guests with a complaint go to a private feedback form before they reach TripAdvisor. Timed to the hour.

> ponzu review.request
  sentiment: positive
  action: google_review_sent
RETENTION

Direct booking incentive automation

Every OTA guest gets a post-stay sequence that brings them back direct next time. Over months, the balance shifts. Commission costs fall. Margin recovers.

> ponzu loyalty.check
  source: OTA (-18%)
  action: direct_offer_queued
DASHBOARD

Performance visibility, built your way

One screen. RevPAR, occupancy, ADR, channel mix, F&B revenue, review score. Updated automatically. No spreadsheets. Waiting for you Monday morning.

> ponzu dashboard
  RevPAR: £94 (+3%)
  direct_share: 34%

Custom dashboards. Your data. Your way.

Not a template. Not a generic report. A dashboard built around the specific metrics that drive your operation. Connected to the systems you already use, updated automatically, every morning.

The Monday morning spreadsheet

Every week someone exports from three different systems, pastes it into a template, and builds the same report they built last week. It takes two hours. It is always slightly out of date.

RevPAR buried in your PMS

Your PMS has the data. Getting it out in a format you can actually use alongside your F&B numbers and accounting takes longer than it should.

Channel mix you cannot see

What percentage of bookings are direct? What is the real commission cost? Which channels are growing and which are costing you margin? The answers exist. They are just in four different places.

Decisions made three days late

By the time someone has built the report, the week is already over. You need the numbers before you make the decision, not after.

Works with the tools you already use. If it has an API, a CSV export, or sends a report by email, we can almost certainly work with it.

Who this is for.

If you have a PMS, a booking engine, and guests whose email addresses are sitting unused, this is for you.

🏨

Independent hotels and boutique properties

5 to 100 rooms running on good systems but not getting the most out of them. Pre-arrival engagement, review capture, and direct booking growth without adding headcount.

🏘

Small hotel groups

Multiple properties who need consistent guest communication and centralised performance visibility across the estate. One dashboard. All your sites.

🍺

Pubs and inns with rooms

You have never had a pre-arrival system and you are losing direct bookings to OTAs without realising it. We build it around how your venue actually works.

📊

Hospitality consultants

Your clients need better reporting from their PMS and booking systems but do not know where to start. We build the infrastructure. You stay the consultant.

Three steps. Running within days.

No disruption to your operation. Same systems. Same phone number. Same tools. Your guests notice nothing. Your operation notices everything.

PHASE 01

Discovery

Free call. We work out which problems are costing you the most money and start there. No pitch. No proposal before we have listened.

Duration: 1 week
PHASE 02

Build

We build it around your existing setup. Same PMS. Same booking engine. Same accounting software. Your guests notice nothing. Your operation notices everything.

Duration: 2-4 weeks
PHASE 03

It Runs

Guests welcomed before they arrive. Reviews generated after they leave. Direct bookings growing month on month. Reports waiting for you Monday morning. You own it.

Ongoing

Built Different

Metric:
0
Years in hospitality
Metric:
0
Businesses built & run
Metric:
0
Founder. Direct line to John.

Most technology companies build for hospitality from the outside. They have read about the problems. We have lived them. Twenty years in kitchens, front of house, and operations. Chef, head chef, GM, director, co-founder. ICB-qualified in bookkeeping. We build for operators because we have been operators.

🐾🐾🐾

About the name

Named after Ponzu the Welsh Terrier. Sharp, distinctive, impossible to ignore. Tenacious, fearless, opinionated. The real boss of the operation.

Chief Security Officer since 2024

Your guests are staying somewhere else next time. We can change that.

Free discovery call. No pitch. Just a conversation about what is slipping through the cracks in your operation and whether we can fix it.

🐾 Ponz says: your guests left a great review. In their head. Where it did nothing for you.

John Longland. Ponzu AI
john@ponzuai.co.uk · ponzuai.co.uk
Ask Ponz
Hey! I'm Ask Ponz. Want to know what we build for hotels and accommodation businesses? Ask away.